Developed over 30 years, and successfully used in more than 52,000 businesses, it is a set of comprehensive, integrated, proprietary solutions that address frustrations and uncover opportunities typical to every small business owner.
The Mastery solutions are key to transforming any small business into a growing, profitable enterprise while giving the owner more personal freedom and a superior quality of life. The Mastery Impact!™ Program is delivered through an interactive relationship between a business owner and a Certified E-Myth Business Coach during which business development is initiated and perpetuated.
Best of all, the business owner never has to leave their place of business, because Mastery materials are delivered to their door. Business coaching meetings are conducted by phone, fax and e-mail in a very practical and doable format that gives every business owner—no matter what kind of business—a completely customized result.
What are the three tracks of the E-Myth Mastery Impact!™ Business Coaching Program?
Track 1: The first track of the Mastery Impact!™ Program focuses on the Entrepreneurial Leadership, Strategic Skills, and Understanding the Numbers.
The business owner sets the objective for their company, learns to think systemically and strategically, and implements a management process for effectively designing, documenting, and implementing systems throughout the company. The owner will then establish foundational financial systems and reports, learn how to use them, and create trends analyses using the
When a strong foundation is in place the business can grow in a stable and manageable way.
Track 2: The second track of Mastery Impact!™ focuses on the Customer Experience.
The business owner will understand and clarify who their customers are and why they buy from them, in order to create an effective marketing strategy to lay the groundwork for lead generation, lead conversion, and client fulfillment activities. They then design and implement a powerful client fulfillment system that is designed specifically for their customers, built upon product and quality assurance strategies that consistently support their promise.
Then, the owner will focus on developing a high-quality lead generation system, and a sales system that produces satisfied customers who gladly refer others to their business.
Track 3: The third track of Mastery Impact!™ is the business owner’s Organizational, People, and Systems Strategies.
In order for a business owner to achieve the vision they have created for their business they must begin to put in place the strategic systems that guide the company at every level. In this track, they will chart a clear picture of the organizational structure of business, define the work for each position and create a strategy to find the right people to fill those positions. They’ll learn the essential tools and techniques to help them create a company culture that will energize their employees to work as a team focused on a common goal.
They will also learn and begin to implement the tools to help create a stunning company by designing systems for maximum impact, and consistent, predictable results.